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Copyright © 2016. No duplication is permitted without permission from Bob Larson Tennis.
Tennis Canada announced that FILA will become the Official Athletic Apparel and Footwear partner of Tennis Canada. The multi-year deal will also make FILA a silver sponsor of Rogers Cup presented by National Bank, in both Montreal and Toronto. FILA will become the exclusive apparel and footwear provider for all Tennis Canada properties, including Rogers Cup on-court and off-court clothing, Davis Cup and Fed Cup official uniforms, senior, junior and wheelchair national and international events, as well as all Tennis Canada officials, and national training center participants.
As part of the partnership, FILA will work with Tennis Canada to create a co-branded line of clothing and accessories that will be available for public purchase in-store and online. A launch of this product line is scheduled for summer 2016.
FILA will also be a significant partner at Rogers Cup in both cities, outfitting the officials, ball crew, staff and volunteers. They will create a replica version of the event apparel to be sold on-site at both tournaments through Sporting Life and TennisZon. This will be the first time in tournament history that a replica line of the official clothing will be available for purchase to fans.
This week’s Fed Cup by BNP Paribas tie between Canada and Belarus will be the first official event where Canada’s national team will be outfitted by FILA.
Copyright © 2016. No duplication is permitted without permission from Bob Larson Tennis.