Copyright © 2016. No duplication is permitted without permission from Bob Larson Tennis.

The ATP and Nestlé Skin Health announced a new global partnership which sees Daylong, one of Nestlé Skin Health’s leading science-based consumer brands, become the official sun care brand of the ATP World Tour for a two-year period beginning in 2016.

“Tennis is a sport which follows the sun and players are increasingly aware of the potential damage to their skin,” said Todd Ellenbecker, Vice President of ATP Medical Services. “Beyond the players, there are approximately 4.5 million fans who attend ATP World Tour events every year, with significant exposure to the sun. We are delighted to initiate such a meaningful partnership with a truly authoritative sun care brand.”

A number of ATP players, such as Philipp Kohlschreiber, already use the Daylong brand to keep their skin healthy. “I know I really have to get my skin protected from the sun while I spend hours on the court every day,” said Kohlschreiber. “And I need a reliable and convenient product to do so. The Daylong product range is just perfect. It is sweat-and water-resistant, as well as quickly absorbed.”

Already present at ATP World Tour events in Sydney, Buenos Aires, Rio de Janeiro and Dubai, the Daylong brand will be featured at several more tournaments in 2016, including Geneva the week prior to Roland Garros, as well as the grass-court tournament in Halle.

Copyright © 2016. No duplication is permitted without permission from Bob Larson Tennis.